BLO/OUT Blow Dry Bar is growing fast! So fast that I have to be everywhere at once and need access to every piece of information at my fingertips in order to make the right decision at a moment's notice. Whether as simple as an email or as serious as an employment contract, last month's numbers, or how many stylists / clients are at any given location at the moment, when I need it, I need it instantly!
Over the past year we've managed to build an unbelievable team of stylists, administrative staff and management to operate our locations, manage our corporate needs and work around the clock to foster our growth. I've grown up believing that you must lead by example and I truly believe I'm doing that every minute of every day with BLO/OUT.
I spend my days between locations, at meetings with management, stylists, investors, partners, working our social media, working our public relations, working with our human relations team, our trainers, our construction managers and anything else that requires my attention. I jump into front desk shifts whenever I can to continuously have my fingers on the pulse of the business and while organizing various events and promotions.
At the same time I'm working on our franchise operation which is about to go live, our upcoming sites which are currently under construction, and our new manufacturing operations through which we will distribute our very own brand of BLO/OUT products and tools. Given that I can't do all of that from a stationary office, my iPhone is my savior!
(my forehead is not that big!)
Let's take a random day as an example.
The day starts with a group text message from our Rittenhouse location's morning front desk staff informing everyone that she is running a bit late. Being that I'm a punctuality freak, this does not go over well. Since we use a group text app that includes all the staff at each particular location (GroupMe), I'm sure many people who were not expecting to wake up at 6:45am had a rude awakening!
GroupMe allows an entire location's team to communicate and coordinate without the need for a middle man. Need additional staff to come in and cover a sudden influx of clients? No problem. Want to switch a shift? No problem. Have a public service announcement for all? No problem!
After a few phone calls I check my email. I split my email between the default "Mail" app on the iPhone and the Gmail app. Priority emails go to my Mail app which I constantly check, while emails of less importance go to my Gmail app which I check periodically, based on my schedule.
I will then proceed to check in on our social networking portals which include Facebook, Twitter, Instagram...
I follow this up by taking a look at what's going on in our locations in real time through the use of my Samsung iPolis app through which I access our camera systems.
Once I'm comfortable with everything going on and have responded to all emails, social media notifications, and texts, I proceed to check in with my construction team via text for an update.
I receive an email requesting my review and approval of the graphic design for our new product line which I complete via email and save to my dropbox. I check in with our event coordinator and review the events calendar through the default Calendar app which I've synced with our BLO/OUT Events calendar. This allows me to stay on top of each and every wedding, group event, and on-location service which we've been booked to provide.
I get a letter of intent from a realtor of ours for a new location I've been scouting. I review it, compare it with a recent LOI I've previously approved, save it in my Dropbox and confirm.
I access the app for BLO/OUT's booking and POS system and review the day's appointments, the previous day's financials, and our month-to-date operating results.
Another app which I often use is the Coin Flip app. Some decisions are just a coin flip away.
I open an email containing a franchise application from New Jersey, quickly review it and save it to the Google Drive folder we share with our franchise attorney for his review.
Throughout the day I use the reminders app, the notes app and the Springpad app to prioritize through the digital memory tools which keep me focused on the tasks that need to be accomplished in the next few minutes or the next few months.
And of course I always spend some time every few days to make sure that our proprietary BLO/OUT app is in good working order and is as user-friendly as possible.
I've considered moving to an iPad but with my memory I'll just forget it somewhere. My phone is an extension of me and without it I'm naked! Just ask my fiance, she will tell you I can't go a minute without doing something on my iPhone!
So if you need me...